Monday, January 25th, 2010

How Relevant Is Your Business to Google Local Listing

The internet is a common resource these days and smart consumers use it to research before they actually hop out of the house to purchase what they need. A business having a website allows them to optimize it for local search. As well, it does not matter if you deal with products; physical or otherwise, or services.

Google judges a website on how relevant it is to the search term. When people look for carpet cleaning in Sydney Google wants to be able to put in front of them listing that have a direct bearing on their search term. After all if I’m looking for carpet cleaners in Sydney and Google brings me up a list of carpet cleaners from around the globe and not Sydney that will be pretty useless to me wont it.

You can build websites that Google likes. It’s called optimizing. When you have a website built you should optimize the underlying code and the content of your webpages. This will allow you to rank high with Google, very high in fact.

The higher up in Google your website gets the easier it is for you to stay there because as you are higher in the rankings more people click on your site and that tells the Google “spiders” that your site is even more relevant to the search term. When we build a top ranked website you go right to the top and you stay there.

Here are 3 ways to view information on a Google Local Listings:

1 – In Google Search (http://www.google.com/)
2 – In Google Maps (maps.google.com)
3 – Google Local Listing Detail Page (Which you click to get to from either 1 or 2)

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